UNDERSTANDING POPUNDERS: A GUIDE TO THIS ADVERTISING FORMAT

Understanding Popunders: A Guide to This Advertising Format

Popunder advertising has become as a popular online strategy, often utilized by advertisers to enhance brand recognition. Unlike intrusive pop-ups, popunders appear under the main window, remaining unobtrusive until the user clicks with the tab or window. This novel characteristic allows for a less annoying advertising encounter for users. Des

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